TOV Furniture wants to be a breath of fresh air for the furniture industry. Bruce Krinsky founded the company in 2012 with a vision to create on-trend, colorful pieces that appeal to a younger generation of consumers. To stay current with shifting trends, the company regularly phases out items and introduces new ones. TOV’s furniture does not come in typical matching sets, encouraging customers to mix and match pieces.
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“The website helps us deliver better, faster service for our customers because it pulls so much data from NetSuite—pricing, specs, photos—and puts it at their fingertips.” Baila Bree, Director of Operations, TOV Furniture