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Premium Sports Drink Manufacturer Fuels Rapid Growth with NetSuite

Founded in 2011, BODYARMOR, a manufacturer of health beverages, saw its revenues soar to triple digit growth over a four-year span after it shifted its focus to sports drinks, becoming the No. 3 sports drink company with its product gracing shelves at supermarkets around the country. But an existing Intacct accounting system couldn’t keep up with the young company’s growth.



BODYARMOR Sports Drink


Whitestone, N.Y.









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“NetSuite is a great fit for a fast-growth company in the midmarket like ours.” Phil Chao, Director of Operations, BODYARMOR

BODYARMOR Enhances Operational Performance with NetSuite

Disconnected inventory, financials demand upgrade
With five warehouses and associated production locations, along with four storage locations for ingredients, BODYARMOR had little visibility into inventory with an Acctivate inventory management system bolted on to Intacct. When new finance and operations staff joined the company, they quickly decided to move to NetSuite’s unified cloud-based platform.
Intuitive reporting, real-time visibility
After a rapid, three-month implementation, NetSuite has given BODYARMOR visibility across the organization that allows staff to drill down and identify problem areas quickly and easily. With NetSuite’s intuitive system, trade planning staff are creating their own customized reports within months.
Maintaining high performance growth
With NetSuite, BODYARMOR is able to continue to operate in fast-growth startup mode with a sophisticated system that is able to scale with the business. BODYARMOR executives are now evaluating NetSuite SuiteCloud partners to develop multi-location planning capabilites to improve demand planning.


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