During the SuiteWorld 2017 keynote for advertising, media and publishing, Chris Hering, NetSuite’s Director of Advertising, Media and Publishing discusses the challenges confronting the rapidly-changing industry, including creating and promoting brand identity, empowering talent, leveraging new technology, measuring and serving an audience and growing at scale. Hering and guests also explain the new SuiteSuccess industry solution for agencies.
Hering is joined on stage by Katrina Horton, NetSuite’s Senior Director of Strategic Initiatives; Jeani Vance, CIO of Prophet, a consulting firm; Steve Barnhart, Chief Financial Officer of Bankrate, an online publisher of financial information; Joseph Fung, NetSuite’s Vice President of HCM Products; and Lisa Marie Hadley, Controller at Greenberg, a Bay Area research consultancy.