You probably know The Second City (opens in new tab) as the world-famous comedy mecca with an impressive list of alumni, including Tina Fey, Steve Carrell, Chris Farley, Michael Key, Jordan Peele and many, many more.
But something you might not know is that The Second City offers classes to everyone—even people who don’t have lofty dreams and aspirations of a career in the spotlight.
In fact, that’s how The Second City grew into the successful business it is today. Second City Works is the B2B side of the theater, utilizing its improvisation and audience-driven techniques to provide events, classes and content for hundreds of individuals and companies looking to better their performance and grow professionally and/or personally.
But even with all the laughter in the world, The Second City couldn’t do this without the right business processes in place.
Watch the video above to find out how NetSuite helped the theater continue its growth beyond the stage.
