Engage with the Future of Commerce

Is Your Business Commerce-Ready?
Are You Engaging Your Customers Online?

At NetSuite, we believe that every business must plan for the future of commerce. Every industry is being disrupted by rapid changes in technology that are bringing omnichannel commerce to the mainstream. Customers, whether B2B or B2C, are demanding the opportunity to engage with their suppliers everywhere. It truly is an omnichannel world, and without the right technology supporting them, businesses are going to be left behind.

That's why omnichannel commerce isn't just a feature of NetSuite, it's the foundation on which our product is built. The features of our software all work together to drive one singular goal—helping you realize your business vision in an omnichannel world. Want to learn more? Take a look at the details on this page. Or, read more about how to transform, engage, and modernize your distribution business.

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Bailey Hydraulics Pumps Up Ecommerce Business with NetSuite

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Reach New Markets

How do you differentiate yourself and build awareness in the markets you serve?
Are you properly nurturing your leads, prospects and customers?

With NetSuite, real-time marketing metrics and comprehensive data empower your business to engage current customers while expanding to new markets.

Campaign Management

  • Target your communications precisely.
  • Monitor results with deep data and metrics.
  • Measure ROI in real time.
  • Nurture your leads, prospects and customers.
  • Expand opportunities through marketing automation.


  • Define your markets.
  • Target leads, customers and prospects individually and by segment.
  • Get a 360-degree view of your customers.
  • Leverage data and insights to uncover new opportunities.

Business Impact

Customer Acquisition

Build your customer base for less cost.

Return on Investment

Measure ROI precisely and in real time.

Marketing Insights

Get more from your marketing dollars.

Take the Next Step and Transform Your Business with NetSuite

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Build a World-Class Sales Effort

How do you manage leads and new contacts?
How do you maintain control around your pricing options?

NetSuite drives efficiency and visibility through the sales process, helping you build a sales effort that's second to none.

Opportunity Management

  • Maximize your existing sales force.
  • Route and track new leads automatically.
  • Maintain visibility into your pipeline.
  • Analyze productivity in real time.

Pricing Flexibility

  • Develop flexible pricing schemes.
  • Update pricing as needed.
  • Offer promotions and track results.
  • Segment pricing by customer, offer quantity discounts, and more.

Business Impact

Revenue Forecasts

Know what's coming and adapt more quickly.

Sales Efficiency

Increase revenue without adding headcount.

Pipeline Management

Monitor productivity at every step.

Customers Cite Speed, Functionality for Success with NetSuite in Manufacturing, Distribution

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Take More Orders with Less Hassle

Can you receive orders through multiple channels including online, phone, EDI and more?
How quickly can you convert orders to cash?

NetSuite expands your orders to the omnichannel and fast-tracks your order-to-cash processes with built-in flows that eliminate manual bottlenecks, remove cumbersome rekeying, and reduce errors.

Orders in the Omnichannel

  • Receive orders through EDI, web orders, direct sales, partner sales, point of sale and more.
  • Segment reporting to measure performance by order channel.
  • Gain real-time visibility across all channels on orders, customers, inventory and more.

Order to Cash

  • Easily convert quotes to orders, orders to fulfillment, invoicing to payment and more with automated, built-in processes.
  • Improve quote accuracy, eliminate billing errors, and strengthen revenue recognition.
  • Increase revenue and customer lifetime value.

Business Impact

Customer Profitability

Measure success on a per customer level.

Cost to Serve

Understand what each customers costs.

Profitability by Segment

Improve efficiency with deep profit metrics.

Leading Practices for Distribution Success

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Maximize Profit with Sourcing Controls

Do you have a centralized, optimized purchasing process?
Can you easily use sales forecasts to influence your supply orders?

NetSuite ensures transparency and control throughout the purchasing process, builds favorable supplier relationships, and provides deep insights into performance and forecasting.

Suppliers and Procurement

  • Analyze supplier performance.
  • Collaborate with suppliers in real time through the Supplier Portal.
  • Create a centralized purchasing process.
  • Build a real-time approval workflow based on PO amount.
  • Ensure purchasing compliance.
  • Handle supplier payments efficiently.

Sales Forecasts and Operational Planning

  • Generate supply orders based on your sales forecasts.
  • Reforecast and regenerate supply orders when forecasts change.
  • Decrease lead times and increase your fill rates.
  • Minimize stockouts and obsolete inventory.

Business Impact

Inventory Cost Management

Control costs to maximize profit potential.

Lead Time

Forecast accurately to ensure on hand supply.

Cash Flow Management

Support cash flow with purchasing controls.

Take the Next Step and Transform Your Business with NetSuite

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Know Your Inventory Like Never Before

Can you measure your inventory turns?
How do you track items across your warehouses?

Integrated tracking and control allows NetSuite customers to reduce inventory overhead and turn their inventory more quickly.


  • Track every turn of inventory.
  • Know your inventory to sales ratios.
  • Minimize stockouts and obsolete items.
  • Leverage distribution centers and multiple branches.
  • Reduce your inventory overhead.
  • Analyze deep data metrics to improve efficiencies.

Material Handling

  • Track lot numbers and serial controlled items.
  • Support a wireless warehouse system.
  • Meet regulation requirements (MSDS, FDA, and additional compliance documentation).
  • Reduce resources tied to fulfillment processes.

Business Impact

Asset Management

Protect your business's value.

Fulfillment Costs

Analyze and reduce your cost to deliver.

Inventory Controls

Leverage advanced controls to ensure efficiency.

Take the Next Step and Transform Your Business with NetSuite

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Deliver in Record Time

How efficient are your pick, pack and ship processes?
Are you in control of your shipping costs?

NetSuite's comprehensive fulfillment controls help you reduce your cycle times and shipping costs while increasing your on-time delivery rates.

Pick, Pack & Ship

  • Reduce your number of picks.
  • Improve efficiency with zone and wave picking.
  • Prioritize picking by carrier pick up time.
  • Efficiently implement change orders.
  • Handle packing notes, cancellations, changes, and customer-specific labeling.
  • Reduce shipping costs and time.
  • Bill freight separately or inclusive with product.
  • Manage a comprehensive set of shipping options.

Business Impact

Shipping Costs

Save on time and cost of shipping.

Cycle Time

Minimize the cycle to improve efficiency.

On-Time Delivery

Deliver consistently to meet customer demand.

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Exceed Your Customers' Expectations

Does your support team have a 360-degree view of each customer?
Can you use support data to inform and improve your products and services?

NetSuite offers self-service support solutions to your customers while empowering your team to meet customer needs with detailed case management, efficient returns, and tracking for field services.

Case Management

  • Empower your support team with a full view of each customer.
  • Escalate customer tickets.
  • Track product defects as you support customer returns.
  • Schedule and dispatch field technicians.
  • Bill field services by T&M, fixed cost or warranty.

Customer Self-Service

  • Offer a comprehensive self-service customer portal.
  • Provide access to orders for tracking and management.
  • Deliver knowledge base content and FAQ.
  • Reduce support time through self-service efforts.

Business Impact

Product Issues

Uncover problem areas through real-time support visibility.

Product Support Costs

Reduce support overhead with self-service options.

Cost to Close

Analyze your support operations to maximize efficiency.

Take the Next Step and Transform Your Business with NetSuite

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