Bailey Nelson

Bailey Nelson Eyes Global Expansion

Bailey Nelson has changed the face of the Australian retail eyewear sector with its outstanding customer service and stylish prescription glasses and sunglasses. Passionate employees and high-quality products all contribute to an amazing retail experience. However, with its rapid growth, Bailey Nelson struggled to manage its staff and finance systems.

Visit Bailey Nelson

Products:
  • Company
    Bailey Nelson
  • Location
    • Sydney, Australia
  • Industry
    • Retail
  • Employees
    500 to 999
  • Number of Countries
    4
  • Applications Replaced
    • QuickBooks
    • SAP
    • Xero
  • Other Solutions Considered
    SAP Business ByDesign
  • NetSuite Solution

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We believe NetSuite is the right fit for us because it can scale with us as we grow. Our previous systems were not linked, and we really needed one global platform to manage finance and inventory.”

Krisnadi Ang

Commercial Operations Manager, Bailey Nelson

A Booming ERP

From Bondi to the world

Founded in Sydney’s Bondi Beach in 2012, Bailey Nelson’s fashionable sunglasses and spectacles quickly made waves in Bondi and beyond. Designing all products in-house and hand-picking quality manufacturers to partner with, the company has grown to 70 stores across Australia, New Zealand, Canada and the UK.

The wrong fit

With such rapid growth, Bailey Nelson found it challenging to manage its global expansion, as each country had a different general ledger system. Furthermore, not having a singular ERP solution limited its ability to effectively manage its supply chain, struggling with multi-location inventory management, foreign currency and its ability to produce timely consolidated financials.

The right specs

Bailey Nelson needed a more robust business management solution to manage the business across geographies. Deploying NetSuite in 2019, the business has seen marked improvements to visibility over inventory, supply chain and financial processes with one easy-to-use platform.

Future focus

In the future, Bailey Nelson will continue to upskill its staff to fully utilize the NetSuite system. The introduction of NetSuite’s Planning and Budgeting could be a potential addition for the company going forward.

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