Back to previous page

Global CRM

Traditional CRM Constrains Sales Management, Limits Visibility

CRM systems to date have improved selling for companies based in a single locale. However, most CRM systems begin to fail as business growth expands across borders and currencies, resulting in poor visibility at each point of the global organisation from country to region to headquarters such as Germany and UK rolling up to the EMEA sales region, which rolls up to Corporate in the US.