Marketing
Online Coupons
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Studies show that coupons are a major factor in online marketing for Ecommerce companies. The ability use coupons is a key factor in shoppers' store selection. That's because customers today are savvier—and more price-sensitive—than ever before, requiring that ecommerce companies provide not only outstanding service and quality, but also promotional coupons to attain and retain customers.
With NetSuite, you can give shoppers the price breaks that come with online coupons, cementing customer loyalty and increasing long-term satisfaction. On the back end, you can use coupons to generate usage reports and track your return, giving you deeper insight into your marketing campaigns and promotions.
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- Encourage customers to purchase products and promote loyalty by providing online coupons.
- Track the effectiveness of campaigns and promotions via coupons, and use the information to refine marketing campaigns mid-stream, or design future marketing campaigns.
- Use coupons to obtain personal information about customers, which can be leveraged across the sales, service and marketing organisation to increase your competitive advantage.
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- Create and distribute coupons based either on a dollar or percentage discount.
- Limit coupons to a single use per customer.
- Create and enforce expiration dates for coupons.
- Enable coupons to be limited by partners. For example, you can give only those customers associated with a particular partner access to coupons.
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