Most ecommerce software is designed for business-to-consumer (B2C) sales and cannot successfully meet the unique requirements of business-to-business (B2B) ecommerce. NetSuite is an ideal solution for B2B ecommerce, providing the process, product, pricing, and billing capabilities needed for business-to-business transactions and relationships. With NetSuite, your B2B ecommerce customers can benefit from higher service levels and you can benefit from increased revenues with lower costs. NetSuite allows you to:
Integrate business processes from the Web Store to the warehouse to the customer — in real time. NetSuite provides one integrated back office system to efficiently manage all store operations and consolidate all your ecommerce business activities: accounting, order management, warehouse management, returns management, billing, customer support, marketing and sales force automation for your web stores from within one NetSuite account. You can manage the inventory and fulfillment, market to different customer segments, assign commissions to sales reps and affiliates, and track and report all your Web and sales activities from one account, with a 360-degree view of your shoppers, including purchase history and marketing and support communications, no matter how or what they purchase.
You and, if you wish, your business customers can view real-time inventory, and see if items are out of stock and their back-order status. Out of stock items can be automatically removed from your website. Inventory management is easy — any changes made in the back-office will automatically be reflected on your site or sites.
Features include: You can offer bulk item ordering to help automate your replenishment process, keeping inventory at an optimum level. When you set a preferred stock level and reorder point on each item record, NetSuite assesses item stock levels and suggests a reorder quantity and lead time. NetSuite provides a list of items with a stock level at or below the reorder point and suggests the quantity to order based on your preferred stock level and quantity of open backorders.
Order management workflow can be customised to match your company's businesses processes. Workflow can include a separate order approval process if you wish, and fulfillment can be split up into separate Pick, Pack and Ship steps. Seamless integration with UPS Online® Shipping Tools and FedEx Shipping allows you to print shipping labels, generate customs documentation, and automatically send out tracking numbers — all from within NetSuite. Rate-shopping support is available through a NetSuite partner.
NetSuite lets you manage your RMA (Return Merchandise Authorisation) process. Your customers can submit and review their own return requests 24/7 via the customer center.
Manage the complex pricing of business relationships. All customers are not the same — NetSuite gives you the flexibility to tailor your business to address the pricing variations you want to support for your customers.
You can provide volume, term, and contract or customer-specific pricing to your business customers. You can reward high volume customers with lower prices or set high margin pricing for cash sales customers. Your business customers see their custom prices when they log on and their prices will autofill for easy transaction execution.
You can set the minimum order quantity to easily restrict customers from checking out of your Web store until they have reached a minimum total sales amount or a minimum quantity of a certain item.
If selected, web orders can automatically convert to invoices with the Approve –> Fulfill –> Bill workflow.
Support multiple invoicing and payment methods securely. NetSuite provides support for multiple payment methods including credit cards managed through CyberSource, WorldPay and Payflow Pro payment gateways, PayPal and invoicing.
With NetSuite, you can accept credit card payments on your web store and have them approved by your bank in real-time.
NetSuite is fully compliant with the Payment Card Industry Data Security Standards (PCI DSS) to ensure the security of your credit transactions.
NetSuite offers multiple levels of on-line fraud protection, including Verified by Visa and MasterCard SecureCode (passwords created by a shopper that prevent chargebacks), AVS (Address Verification System — verifying that the shopper entered the correct billing address), and CVV2 (Card Verification Value — the 3 or 4 digit security code that is not displayed on credit card statements, ensuring that the shopper has the physical card).
NetSuite supports Level 2 processing for Purchase Cards. Purchase Cards are corporate credit cards which require additional information to be sent to your processor. Sending the additional information reduces processing fees.
NetSuite also supports the receipt of invoice payments from select customers. You can determine which customers can be invoiced later, and set credit limits and payment terms for each customer.
NetSuite lets you manage your RMA (Return Merchandise Authorisation) process. Shoppers can request their refunds, and submit them to you for review and approval.
Manage customer specific content, pricing, and checkout. NetSuite supports personalised content and pricing for each customer. Different items, pricing and content can be displayed to different customers based on their Price Level, customer grouping, or purchase history — through their own portals.
You have total control over your business customers' access to information — both which customers can view the site and which can purchase from it.
You can password-protect your site so that only business customers you have given access to in your account can view the site or disable registration so that visitors can view your site but cannot purchase anything unless you have given them access in your account.
You can provide volume, term, and contract or customer-specific pricing to your business customers. You can reward high volume customers with lower prices or set high margin pricing for cash sales customers. Your business customers see their custom prices throughout the website and their preferred prices will autofill for easy transaction execution.
Manage Multiple Web Stores From a Single Account. You can manage multiple separate web stores from a single NetSuite account, all managed in one single, integrated account with one consistent set of operations.
You can manage multiple separate web stores from a single NetSuite account, all managed in one single, integrated account with one consistent set of operations. Each web site can have its own look and feel, domain name, items, emails, and customer self-service center — and each store can have its own individual Merchant Account. You can publish the same item to multiple different sites, perhaps with different pricing or images, and still have it pull from the same inventory record. Each Web store can have its own shopping cart with distinct confirmation emails, merchant accounts, and out of stock rules.
Within the different stores, you can sell the same or totally different products, provide country-specific language and currency for each web store, distinguish between wholesale and retail customers, and track and report on sales activities on each web store individually.
You can manage a mix of business-to-business and business-to-consumer storefronts. You can segment by brand, audience, region, product sets — the possibilities are endless.
Each store can have its own product set, domain name, branding, look and feel, buying rules, store-specific shopping carts and account management areas for customers. Each store can support the same or different products and you can dynamically publish content to one or more storefronts.
You can support country-specific language and currency for each web store.
You can track and report on sales activities on each web store individually, while consolidation information in the whole for visibility across your entire company.
Each site offers your business buyers a distinct password-protected self-service center, where they can review purchases, track shipments, quickly re-order items, and correspond with you.
Build and extend preferred partnerships. Because NetSuite automates more of your business and manages everything in real-time, allowing you, your customers and your vendor partners always know exactly what's going on with every order. Automated processes and better accuracy means faster orders, more satisfied customers and lower operational costs.
NetSuite provides two Partner Centers: one lets your partners view the Sales by Partner and Sales by Promotion Code reports, partner records and promotion codes, and if you use the Partner Commission and Royalties feature, your partners can also view commission reports; and the Advanced Partner Center which gives partners access to even more records, transactions and reports.
Use NetSuite's partner-provided Electronic Data Interchange (EDI) solutions to interact with large customers such as WalMart and Target.
Password-protect all or a portion of the site to restrict access to preferred customers. NetSuite enables companies to empower preferred customers and partners with a password protected, customer-specific, portal-based self-service center where they can place new and repeat orders, view order status, order history, track shipments, submit trouble/support tickets, review support history, search transactions, pay invoice, and read the knowledge base for online help, product and service documentation and more.
Passwords can be used to allow only certain preferred customers to have access to items or categories on your site
An entirely password-protected site can be created for particular customers.
Selective access to portions of a site or store can ensure that only certain sections of the website available only after login.
Checkout capabilities can be restricted to only registered shoppers.
Selective display of prices can restrict volume prices or discounts, for example, only to the specific customers to which they apply.
Empower business customers through Self-Service. Give your customers a higher level of self-service. Customer Center allows each customer to track his or her orders and issues. This means higher satisfaction for your customers and lower support costs for you.
Every NetSuite website comes with a password-protected customer center that allows each of your customers to log in and review all his or her orders, track packages, repeat orders, and request returns and refunds.
Using NetSuite's integrated customer support functionality, your business customers can submit support issues to you, and from within the customer center view every your support responses.
Publish a Knowledge Base on your website, to answer your customer's Frequently Asked Questions. You can publish a nearly unlimited number of topics and solutions.
Increase visibility with actionable business intelligence and analytics. Role-based dashboards and site analytics with buying activity reports by customer and in aggregate, organised and delivered real-time to meet the business intelligence needs of the organisation. Actionable web analytics include cart abandonment, store visitor information, shopping activity reports, referrer, keyword reports, search engine, site search & affiliate marketing reports.
NetSuite's real-time Dashboards provide you with business intelligence across all areas of your company — from accounting and sales, to fulfillment and support. NetSuite's AJAX-powered, patent-pending Dashboards are customisable for each employee in your company. The Dashboard offers instant snapshots of key performance indicators, such as new sales orders, commissions, support cases, accounts receivable, or items to ship. Spend your time analysing and acting on your key data, not gathering it. NetSuite offers the following key Real Time Dashboard data tools:
NetSuite captures and reports on all the metrics related to your customer's purchasing history. You can view repeat orders, and repeat items within orders and their occurrences over time, as well as track the customer's search for other items via keyword search tracking.
NetSuite improves your marketing spend by allowing you to better understand how your visitors are finding you and which referrers and search engine keywords yield a higher customer conversion ratio. You now have the capability to easily report on the lifetime revenue earned from each referrer and keyword.
NetSuite can help you close sales on abandoned shopping carts. With NetSuite, you will know exactly who abandoned a shopping cart, the items that were abandoned, and potential buyer's contact information. With NetSuite's marketing capabilities, you can automatically send out emails to shoppers that abandoned their carts, perhaps with a coupon for the items they abandoned.
NetSuite allows you to drill-down into each business customer's record and review all of that customer's activities over time. You can see the total contents of each purchase, view re-orders and amounts historically, the pages viewed, the referring URL and keyword, the click-stream paths, the dates of the buyer's first and most recent visits, and much more.
With NetSuite eCommerce for your B2B business, you maintain one integrated back office system to efficiently manage cross-store operations and consolidate all your ecommerce business activities; all of the accounting, order management, warehouse management, returns management, billing, customer support, marketing and sales force automation for your different web stores from within one NetSuite account. You can manage the inventory and fulfillment, market to different customer segments, assign commissions to sales reps and affiliates, and track and report all your Web and sales activities from one account, with a 360-degree view of your buyers, including purchase history and marketing/support communications, regardless of from which site or sites they purchase. |
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