Learn what industry analysts say about NetSuite products by reading one of these white papers.

Build the Foundation for Great Customer Experiences

Unlikely or unforeseen competitors continue to disrupt industries at an exponential pace. The innovation disruptors bring requires a key strategy: Put the customer at the center of your business and deliver great experiences to them. Understand how consistent, timely, relevant and personalized experiences are enabled by having the right technology foundation.

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The Convergence of CRM with the Ecommerce Platform

CRM and ecommerce have traditionally been standalone systems that don't share information. But in today's digital, mobile and social world, companies need to capture and connect all interactions and transactions to provide seamless cross-channel brand experiences. This whitepaper looks at how a single ecommerce and CRM platform opens new possibilities to understand customers, provide better service and drive revenue without the challenges of integrating standalone systems.

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Aberdeen Report: 360-Degree Customer View

Companies are seeking to better understand their customers in order to more effectively acquire and retain business. This report provides a road map for improving customer satisfaction and retention without losing sight of customer profitability by integrating multiple sources of data to complete the full 360 degree view of the customer.

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A Buyer's Guide to Customer Relationship Management Solutions

Read this guide for a full assessment of the issues and considerations that any decision-maker—including sales, service, marketing and IT executives—must address when faced with buying a customer relationship management (CRM) solution. This in-depth guide provides an overview of the trends, value and evaluation criteria one should consider when making a CRM purchase decision, covering the 10 fundamental functional areas you must consider throughout this critical business decision.

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