Senior VP, Corporate Communications
NetLedger Retains Asher/Gal
& Partners as Its Advertising Agency
The Company is Poised to Launch its Next Ad Campaign
in Most Wired Publications Reaching More Than 11 million
San Mateo, CA. - October 23, 2000 - NetLedger, Inc.,
the leading application service provider (ASP) that
enables small businesses to succeed in the new economy,
today announced it has retained Asher/Gal & Partners
as its advertising agency. Based in Los Angeles, Asher/Gal
& Partners is well known for creating highly visible
anti-smoking ads. The agency will be responsible for
creating NetLedger's print ads. The first ad in the
campaign, with the theme of bringing big power to small
business, will start on October 23 in eWeek and the
Wall Street Journal. This campaign is expected to continue
through the end of the year in most wired publications
such as Business Week, Entrepreneur, Business 2.0, and
eCompany Now, etc. reaching more than 11 million readers.
Asher/Gal & Partners is the second largest independent
agency in the West, with over $100 million in billings.
This full-service agency creates fully integrated campaigns
for clients such as: The California Children and Families
Commission, Whole Foods Markets, State of Oregon, Washington
State and Los Angeles County Anti-Smoking Campaigns,
Fasturn.com, NetLedger, Stamps.com, Dunn-Edwards, Sega
GameWorks, Shakey's Pizza, Enterprise Rent-A-Car (Western
Division), BBQ's Galore, Westfield Shopping Townes,
and the Children's Bureau of Southern California.
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