NetSuite winning customers all over Asia
South China Morning Post
By BIEN PEREZ
About five months after setting up shop in Asia, NetSuite says small firms from a range of industries are adopting its integrated business management and e-commerce software to fuel their expansion. The privately held Silicon Valley firm, which opened a regional office in Singapore in August, said recent customer wins in Asia had come from sectors such as consumer goods manufacturing, security services, events management and online distribution. "NetSuite gives us real-time access to all our ERP and CRM data while we are on the road," said Jerker Berthou, co-founder of OPS Limited. The Hong Kong-based manufacturer of promotional apparel — with employees in the mainland, Bangladesh and Belgium — will extend its use of NetSuite from tracking inventory to selling merchandise online. NetSuite chief executive Zach Nelson said more than 7,500 companies worldwide used its online-delivered software, which combines enterprise resource planning, customer relationship management and e-commerce programs in a single, low-cost application. NetSuite will establish new offices in the mainland and Japan this year.