The NetSuite B2B ecommerce platform addresses the challenges faced by B2B businesses by providing a real-time, end-to-end ecommerce solution, tightly integrated with the accounting, warehouse, marketing, and support departments within a single system.

Now companies like yours have the real-time integrated tools you need to sell to and service your business customers online. Designed to address the needs of today's complex B2B businesses, the NetSuite B2B platform encompasses sophisticated business process management from order through fulfillment and service with sophisticated tools to manage the intricacies of B2B ecommerce.

Ecommerce Tools for Business-to-Business Partnerships

Build and Extend Business Partnerships
Building great business relationships is central to your business — you want to be your customer's preferred supplier; you want to build and extend lasting business partnerships for the long term. But managing a business-to-business ecommerce venture is not easy: you need to manage marketing and selling, inventory and shipping, and both your own suppliers and your customers.

You may face one of the most common problems facing B2B sellers today: business process fragmentation.
This is the "disease" caused by having too many separate applications to run a business, all discrete and disconnected; the result is that you have no single view of the "big picture" and you have no end-to-end business processes, only a plethora of stand-alone applications. You may have one software application for your shopping cart, one for contact management, one for your reseller channel, one for customer support/service, one for shipping, one for warehouse management, one for inventory management, one for invoicing — and perhaps many others to run the internal aspects of your business like accounting and HR, etc.

The solution: unite all those discrete processes on a single, multi-channel business platform.
And to make these solutions even better, a Software as a Service solution can alleviate the burden and cost of infrastructure management from your business.

Unified Platform for B2B Ecommerce
NetSuite helps solidify relationships with built-in customer management tools enabling a 360°, cross-channel view of the customer — creating greater satisfaction and retention of your business customers. Our real-time, integrated business processes can economically replace your inefficient, error-prone batch inventory, order fulfillment, and accounting operations.

The NetSuite B2B ecommerce platform addresses the challenges faced by B2B businesses by providing a real-time, end-to-end ecommerce solution, tightly integrated with the accounting, warehouse, marketing, and support departments within a single system:

Customer Promotion: NetSuite has delivered cutting edge tools that give companies the Amazon.com-like functionality that help define leadership of their segment.

  • Integrated Web Store, Order Management: The NetSuite Web store offers password-protected websites as well as registration and login facilities. Order management capabilities include an integrated approve/fulfill/bill order workflow, real-time integration to multi-location inventory, and order fulfillment including pick, pack and ship.
  • Complex Pricing, Flexible Payment: Volume, term, and contract/customer-specific pricing, as well as minimum order amounts, support the complex pricing needs of business-to-business relationships. NetSuite supports both credit card payments and invoicing based on customer terms and credit limits. NetSuite also supports payment via Level 2 credit card purchasing (P-Cards) and standard bank credit cards.
  • Advanced Inventory Management: With real-time, two-way inventory management and multiple back-order preferences, customers have true visibility of inventory positions and have alternate fulfillment choices during positions of product backorder.
  • Personalized Websites for Each Customer: NetSuite supports personalized content and pricing for each customer. Different items, pricing and content can be displayed to different customers based on their Price Level, customer grouping, or purchase history.
  • Integrated Shipping with UPS and FedEx: NetSuite has integrated UPS Online Tools and FedEx Shipping for shipping preparation including dimensions, estimated cost and label printing. NetSuite also integrates real-time shipment tracking for simpler order status and shipment location tracking in one system.
  • Drop-Shipment/Special Orders: NetSuite supports drop-shipment and special orders for fulfillment directly from suppliers. This enables alternate fulfillment, for out-of-stock products, the ability to manage sales without holding inventory, and the ability for customers to purchase special orders.
  • Returns — Without the Headaches: NetSuite facilitates returns with online return management authorizations, on-site receiving, put-back accounting, and the ability to credit the account or replace with alternate products.
  • Customer Self-Service: NetSuite enables companies to empower preferred partners with a password protected, customer-specific, portal-based self-service center where they can place new and repeat orders, view order status, order history, track shipments, submit trouble/support tickets, review support history, search transactions, pay invoice, and read the knowledge base for online help, product and service documentation and more.
  • Customer Analytics Close Sales: NetSuite helps close sales with customer Web activity data and Upsell recommendations. Companies can see exactly what items are in their customers shopping cart and what items they have viewed. They can also review Upsell recommendations based on what their other customers have purchased.
  • Partner Management and Affiliate Marketing: Because channel sales are critical to companies' go-to-market strategies, NetSuite allows you to give your partners secure anywhere, anytime access through the self-service Partner Center. This portal allows your partners to manage leads, joint customers, orders and cases. They can search the online Knowledge Base for product and service documentation and training. The Partner Center can also be a repository for up to the minute Sales and Marketing collateral. Both you and your partners can track commission and ROI for from online sales. And your affiliate partners can market and you can credit them with their sales.
  • B2B and B2C Integration As more and more companies sell to both businesses and consumers, they seek a unified platform for both B2B and B2C ecommerce. NetSuite provides a single platform for B2B and B2C ecommerce with built-in handling for all key processes from eBay integration, Amazon.com-like up-sell and cross-sell personalization and sophisticated B2C promotional tools to secure registration, negotiated contract price enforcement and extended enterprise partner management for B2B business. Ecommerce operations seamlessly interact with back-office inventory, warehousing and shipping in addition to front-office customer interactions, enabling you to have the complete visibility needed to compete and grow your top line revenue while managing your costs with an eye to profitability.
  • eBay Integration:

    The seamless integration of NetSuite and eBay allows you to easily sell on eBay, on your own web stores, and offline — and to unite your ecommerce operations with all other business operations, from the front-office to the back-office. Now you can manage your entire business more effectively in real time, including inventory management, warehouse management, fulfillment, accounting, direct sales, telesales, CRM, e-mail marketing, keyword marketing, business intelligence, and more.

    eBay listings are managed centrally in NetSuite with easy-to-use interfaces — and all orders resulting from auctions flow seamlessly back into NetSuite for processing. Fulfillment and tracking are managed within NetSuite via built-in inventory; pick, pack, and ship; and UPS and FedEx tools.


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