Marketing Automation
E-mail Marketing
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E-mail is one of your fastest, cheapest and most effective marketing tools. But how do you use it to best address your target markets? And how do you execute and manage e-mail marketing campaigns efficiently and effectively?
To address those questions, more software companies are turning to NetSuite's software industry solution. With its ability to create targeted groups, and develop and execute marketing campaigns, NetSuite is the industry's first and only e-mail marketing solution that maximizes all your e-mail marketing efforts from concept to campaign through performance measurement. Additionally, it provides mass e-mailing capability with virtually unlimited volumes per campaign. And with NetSuite, it's all managed in one system giving greater more control, real-time performance visibility and cost efficiency.
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- With end-to-end management of your e-mail marketing efforts, you can better understand which campaigns worked, which did not, and why, enabling you to improve your future campaigns.
- High-volume, mass e-mails enable you to reach the widest possible audience cost effectively.
- E-mail personalization delivers a true one-to-one marketing platform.
- Rapid creation and streamlined execution of campaigns enable your sales and marketing personnel to take full advantage of new leads and opportunities.
- From creation to execution to measurement, NetSuite handles e-mail marketing in one system, eliminating the need to manage multiple systems or third-party vendors.
- Compliance with SPAM regulations means that you can take advantage of high rates of delivery, but rest assured that your marketing efforts are lawful.
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- Send virtually unlimited mass e-mails without the hassle and excessive costs of coordinating third-party systems and services.
- Leverage seamless planning, target-group creation, e-mail merge, sophisticated data cleansing and de-duping capabilities, execution and wrap-around performance measurement.
- Built-in reports allow for analysis of campaign statistics, as well as ROI calculation, from the start to the end of a promotion.
- Create HTML or text-only templates directly from within the NetSuite system. You can also personalize e-mails for your customers.
- Auto-unsubscribe lets users opt out of campaigns in full compliance with SPAM laws.
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