Marketing
Campaign Tracking & Analysis
|
 |
|
 Maximizing the return from your marketing campaigns means being able to track and manage them. With integrated campaign management, you can at last track all online, offline and direct campaigns in real time and through summary reports.
Using NetSuite, you can create highly targeted campaigns based on your customers' purchase histories and support cases. In this way, you can not only meet customer needs, but also anticipate them. Plus, NetSuite helps you optimize your marketing campaigns on the fly by providing real-time ROI and performance reports on your personalized Dashboard. With real-time metrics, you can improve your ability to pinpoint problems or spot new opportunities.
|
- Maximize ROI from your marketing campaigns by monitoring progress—not merely how many new opportunities were generated, but how many actual orders were placed—along each step of the way. Now you can track how each campaign translates to cash.
- Track campaigns in real time and make ad hoc changes to address new trends or new customer demands.
- Use real-time and strategic metrics to evaluate and fine-tune your marketing continuously, and outsell the competition.
|
|
|
|
- Manage, track and analyze all marketing campaigns, including e-mail, direct mail, or print publications, centrally.
- Set up and manage multi-channel campaigns without ever leaving the application.
- Track e-mail blasts, according to which messages were delivered, how many were read, how many were not—all in real time.
|
|
|
|
