TALAS

TALAS Preserves the Past While Evolving Business to the Future

Serving institutions, businesses and individuals around the world, TALAS provides supplies and materials for book binding, art conservation and restoration, and archival storage. As a second generation family business, the Salik family strives to continue the traditions that made them successful. But in order to take the business to the next level, TALAS had to close the books on its outdated, disconnected systems and start a new chapter with technology that would streamline operations and provide an engaging online experience.


Company

TALAS

Location

Brooklyn, N.Y.

INDUSTRY

Wholesale Distribution

EMPLOYEES

15

SYSTEMS REPLACED

Sage, Homegrown Ecommerce

OTHER SOLUTION CONSIDERED

Microsoft Dynamics

NETSUITE PRODUCTS IMPLEMENTED

ERP
CRM
SuiteCommerce Advanced
Order Management
Advanced Inventory Management
Bronto Marketing Platform


“NetSuite has allowed us to take a 50-year-old business and transform it with technology to grow without adding extra resources.” Aaron Salik, CEO, TALAS

Technology Turns the Page

1

Doing a little of a lot

Besides ecommerce, TALAS’s business also involves light manufacturing and assembly, kitting, warehouse management and wholesale distribution. The company needed a software platform that could not just support all these processes but could do it well. NetSuite’s single, unified cloud platform was just what TALAS needed to modernize the business operations and drive growth.

2

New web store restores online experience

With the majority of its business coming from online sales, it’s critical for TALAS to have a best-in-class online experience. SuiteCommerce Advanced provides talasonline.com with a mobile optimized site and eliminates the manual data entry of content and order processing. With SEO friendly features, TALAS has seen its search rankings soar, helping to drive new customer acquisitions.

3

Efficiencies help drive growth

The new web store is driving demand globally and TALAS finds shipping international orders as easy as shipping to the next state with customs forms easily generated within NetSuite. NetSuite also helps streamline the inventory management process through automated reorder points and replenishment levels.


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