NetSuite Helping Startup Thrive Against Larger Competitors

"NetSuite has been our system of choice since startup and will continue to be into the future. If we could have dreamt up a system that fitted all our requirements we would have created NetSuite."



  • Tecni-Cable has doubled in size each year since implementing NetSuite at startup
  • Remote and mobile access saves the company approximately £50,000 per year by letting staff work more efficiently
  • Tecni-Cable is also saving £5,000 yearly over the cost of comparable on-premise business software
  • Automated front- and back-office processes let Tecni-Cable thrive against larger competitors, with customers perceiving the company to be larger than it is
  • NetSuite's saved-search capability helps customers navigate product catalogs easily, speeding sales and reducing search times
  • Company has built three Web stores with NetSuite Ecommerce and is now planning a fourth


  • To support fast growth potential, startup wanted business software that would integrate Ecommerce and back-office accounting and inventory
  • Company wanted an IT infrastructure that would scale as the business grew, but wouldn't be prohibitively expensive at startup


  • Company chose NetSuite over Sage on-premise business software, and was up and running in just three months
  • Company designed procedures around NetSuite best practices to maximize business-process efficiency
  • NetSuite lets company maintain and customize two websites without hiring outside consultants

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