NetSuite OpenAir Helps Graphic Designer Grow into Global Advertising/Marketing Agency

"It would be impossible to effectively manage our resources on paper. Simply put, we would not be able to run the business as smoothly without NetSuite OpenAir."

—CAS Designs Group

Results:

NetSuite OpenAir enabled CAS Designs to improve efficiency by creating standardized project practices
Integrated time and expense reporting helps management maximize utilization of remote creative resources
Process integration and standardization have allowed CAS Designs to more efficiently expand into vertical market offerings and sales channels
Centralized data storage simplifies staff collaboration, and master templates greatly reduce the overhead needed to set up new projects

Challenges:

Manual time and expense processes made it difficult to manage creative staff, working remotely as a virtual business
Lack of standard guidelines for project management and related processes became costly
Project collaboration was hindered by the absence of a centralized data repository

Solution:

Integration of NetSuite OpenAir with Salesforce.com now lets CAS Designs quickly push sales opportunities into new-project templates
Integration of NetSuite OpenAir with QuickBooks greatly simplifies balancing the ledger—critical for a growing business
Process automation has helped boost employee utilization