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Marketing Automation

Efficiently Manage Multichannel Campaigns to Drive Leads with Integrated Marketing Automation Software


Planning and executing the right marketing programs is a critical first step in building a robust sales pipeline. Where most companies fall short today is in making that vital alignment between marketing campaigns and sales execution.

NetSuite's powerful marketing automation software is a complete marketing solution, allowing you to effectively target, build, execute and measure the success of marketing campaigns and take the complexity out of lead qualification and conversion.

NetSuite's marketing automation software lets you track and measure a prospect's activity, nurture leads through the pipeline and ensure that highly qualified leads are passed to sales as soon as they meet your pre-defined criteria.

Benefits

Streamline Multichannel Campaign Management

Effectively create and execute marketing campaigns across multiple channels, including email, website, events and social media.

Improve Sales Alignment

Collaborate closely and provide sales with deep insights into prospect behavior to quickly convert prospects into customers.

Shorten Sales Cycle

Engage your prospects by delivering highly relevant content at the right time guiding them through the buying cycle.

Gain Real-Time Visibility

Optimise your entire marketing processes, campaign performance and prove ROI based on analytics.

Features

Lead Reporting and Analytics

Comprehensive lead management capabilities provides insight into your marketing programs—by program type, lead source, and promotions. Seamlessly track lead-to-revenue to measure ROI of lead generation programs.

Campaign and Email Management

Create and measure highly targeted marketing campaigns. Manage end-to-end mass email campaigns, including database management, target list creation, email personalisation, and SPAM-compliant auto-unsubscribe capabilities.

Website Search Engine Optimisation

Get found by your prospects early and convert them to opportunities quicker with SEO-friendly pages. Boost search marketing ranking results for dynamically generated web pages.

Landing Page and Forms

Simply create landing pages with an easy-to-use, drag and drop interface. Build professional templates to create a reusable look and feel. Form submission immediately creates leads in the CRM system for timely sales follow up.

NetSuite CRM Data Sheet

NetSuite provides comprehensive sales, service and marketing capabilities.
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Customer Case Study

NetSuite helps online retailer WineMarket grow 650% while keeping costs low.
Read the case study