NetSuite SuiteCommerce's Commerce as a Service (CaaS) is the industry's first and only commerce solution built with the idea that ecommerce is no longer a standalone channel but a core capability for B2C retail and B2B businesses. SuiteCommerce unifies ecommerce with core business operational systems to help you meet rising customer expectations for a unified and seamless experience across all touchpoints.
SuiteCommerce enables your business to move from standalone transactional channels such as online, in-store point of sale, smartphones and tablets or call centres to an integrated commerce solution that puts the customer at the centre of every experience. SuiteCommerce captures preferences and transactions into rich customer profiles to support personalised marketing, merchandising and promotions across all channels.
SuiteCommerce redefines B2B commerce by extending these customer-centric capabilities to B2B businesses, enabling companies to deliver B2C-like rich and interactive experiences to business customers and suppliers. Seamless integration with NetSuite's core cloud business management streamlines B2B invoicing, support and payments with efficiencies that can be impossible to achieve with outdated on-premise systems.
SuiteCommerce CaaS exposes native NetSuite commerce capabilities—including merchandising, pricing, promotions, payment processing, support management and customer management—as services that can be leveraged by any presentation layer, while providing an integrated back-end business management system.
NetSuite SuiteCommerce delivers competitive advantages difficult to achieve with the previous generation siloed commerce solutions. For example, SuiteCommerce allows you to use cross-channel customer information as well as back-office financial data to drive merchandising and promotions. A promotion could be created in seconds targeting customers who have purchased more than $1,000 across any channel and offer a limited time 30% off promotion on any item with a gross margin greater than 50%.
The NetSuite SuiteCommerce Platform includes several latest technologies: